FC St. Pauli has made a lasting commitment to the “Sports Free” campaign by pledging a donation and producing a podcast. This podcast, which carries the message of diversity and acceptance in professional sport, will be distributed via all channels and multipliers of the cult club in the Hanseatic city of Hamburg.
“We are overwhelmed by the support of FC St. Pauli, which goes far beyond financial help,” says Marcus Urban, co-founder of Diversero. The podcast will help to raise awareness for the concerns of queer athletes and anchor the values of “Sports Free” in the community.
FC St. Pauli’s connection to its socially engaged fan base makes the club the ideal partner to spread the message of inclusion and equality. With this new initiative, FC St. Pauli is underpinning its commitment to an open and diverse society.